Hello!

I'm collaborative Art Director with thirteen years of professional experience. Eleven of which spent working for The LEGO® Group across various departments including Packaging, Brand Retail Publications and Global Shopper Marketing Communications and Pre-Press. Working with external partners like Disney, Marvel, Warner Bros, Ferrari, Nintendo and Lucasfilm Ltd. with a focus on concepting, campaign development, branding and shopper journey, I've been involved in brainstorming, and executing global campaign direction.

I provide creative executions on everything from campaign strategies to marketing initiatives, helping brands connect with consumers organically by differentiating them from the competition via unique and innovative designs.

When I'm not designing, you can find me building bespoke furniture and household items or carving wood blocks and pulling monotype prints in my at-home printmaking studio. Eight of my orignal monotype prints are part of The Boston Athenaeum’s New England Prints and Photographs permanent collection.

I am available for commissioning woodworking projects as well as art prints.


Experience

Art Director LEGO® 2021–Present

As part of the Global Shopper Marketing Communications Team I've created materials for instore marketing, including window displays, signage, and displays. Additionally designed for testing and innovation projects, requiring brand identity, toolboxes and style guides to be handed off for implementation.

Graphic Designer LEGO® 2019–2021

Collaboratively brainstormed and executed campaign strategies with the project team, LEGO's internal marketing team and IP partners. Conceptualizing and designing global campaigns, catalog publications including the first adult focused catalog and in-store displays for LEGO Retail locations.

Freelance Designer 2017–2019

Designed marketing materials and websites for area small businesses and organizations. Worked in partnership with design agencies to design sales proposals and digital ads for major non-profits like the World Wildlife Fund and United Nations Human Rights Council.

Assoc Art Director LEGO® 2013–2017

As part of the LEGO® Novelty Team, I designed packaging, print materials, and digital assets as well as developed campaign directions for LEGO Super Heroes and LEGO Star Wars™. I thrived in the collaborative creative environment with a great team where we all shared a mutual passion for the brick! Provided art direction and oversaw creation of product photography assets.

Freelance Graphic Designer LEGO® 2010–2012

Designing pages and marketing materials for the Shop@Home and LEGO Club publications. Assisted with shooting prelim photography for packaging layouts.

Education

RHODE ISLAND SCHOOL OF DESIGN
BFA in Graphic Design & Illustration 2010

AMERICAN GRAPHICS INSTITUTE
UX Design Certificate 2018 Web Design Certificate 2018

Artist Statement

We view the world through the objects that surround us. Architecture and nature create the composition of our daily lives. I’m drawn to the spaces between things in the world around me: the sky between stripes of power lines, streets glimpsed through the gaps between bridge pylons, a sunset peeking through a tree’s branches. I hope to inspire viewers to revisit the juxtaposition of natural and modern aesthetics that we constantly interact with as we go about our lives but often take for granted. By stripping down my subjects to their simplest forms—their patterns, shapes, and even color tones—I offer a new perspective on the mundane and ordinary.

In 2019, I started my woodworking journey with a maybe too ambitious project of a dresser. I wanted something modern and minimalist but couldn’t find anything that matched what I was looking for. Before I knew it I was building custom picture frames, end grain cutting boards, and other household items. I love taking raw material to create something not only functional but beautifully unique.